Objective: Use this demonstration project as an effective public and school educational tool on environmental sustainability in general and on each component specifically, promote rainwater harvesting as a new stormwater best management practice to local units of government and the stormwater industry, and continue to showcase the McDonald Farm as a sustainable urban agricultural landscape that promotes innovation while preserving the cultural and historic nature of the site and the community.
Since this project is a demonstration and adds to the "menu" of other sustainable projects at McDonald Farm, education is the primary objective. We hold annual technical training and workshops at the Farm's Clow Education Center, along with several workshops, seminars and tours of the site for the public. We have created and installed interactive interpretive signage and outdoor exhibits to explain these technologies to the public and how they can get involved in these and other sustainable practices. Thousands of people visit McDonald Farm each year for educational programs, tours, camps and produce pick-ups. It’s only through continued education that we can encourage the use of environmentally friendly practices. The public needs to know that these technologies are available to them.